Mastercard is dropping its name from its iconic brand mark — the interlocking red and yellow circles — in select contexts. The nameless logo will be used at retail locations both in the
physical and digital worlds, and major sponsorship properties. “The move comes as more and more shoppers are using newer methods of payment that do not involve physically swiping a credit
card,” reports
Chain Store Age. “Mastercard now refers to itself as a ‘technology’ company in the global payments industry.”
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The company formerly known as MasterCard...