With more advertisers looking to enhance their online ads and Web sites with video, more agencies are looking both inside and out to find talent to bridge the gap between offline video and online rich
media. The trick for agencies is finding creative people with both offline video and online media production experience, who also have the necessary skills to tell a story. Those skills are hard to
find in any medium, which can make finding a candidate with the full set of skills for online video even more difficult.
Read the whole story at ClickZ, August 12, 2005 »