HBO's 'Comeback' Navigates Lincoln Mercury Deal

Valerie and her husband were given a Lincoln Navigator in the July 31 episode of HBO's "The Comeback." Unfortunately, nothing is free; the Navigator not only has to appear in Valerie's reality show, but they must say the car's name, the Navigator, any time it's discussed. That's just one of the featured product placements of the past week brought to you by MediaDailyNews and branded entertainment researcher iTVX.

Other notable placements include the following:

Tennis superstars Venus and Serena Williams took time out of their busy practice schedule to shop for a new Mercedes on the August 3 installment of ABC Family's "Venus & Serena: For Real."

Hilton hopefuls were faced with the challenge of publicizing a New York hotspot where the winner took home a Cartier Roadster watch in the August 2 episode of NBC's "I Want to Be A Hilton."

Sport agents tried to get on the good side of Sean Cody's brother and pals by playing a friendly game of Madden 2005 in the July 29 installment of Spike TV's "Super Agent."

Richard reminisced about old times with his war buddies over some Budweiser beers on the July 31 episode of USA's "The 4400."

Link back each Monday to see each week's fresh batch of top five branded deals. Click to view and evaluate placements.

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