Around the Net

Q&A with Wachovia's Jim Garrity and Bob DeAngelis

Jim Garrity, Chief Marketing Officer, Wachovia, and his colleague, Bob DeAngelis, Senior Vice President, Managing Director, Customer Analytics, Research and Targeting, Wachovia, share their thoughts with me on marketing accountability and provide advice for marketers who are facing similar challenges below.

Read the whole story at ANA Marketing Musings, August 30, 2005 »

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