• by Sara Guaglione , July 3, 2019

Modern Luxury has appointed Michael Zivyak as market president and group publisher for Modern Luxury Scottsdale. 

Zivyak will oversee all local content in the Southwest luxury market, including Scottsdale and Phoenix City Guides, Modern Luxury Interiors Scottsdale, Modern Luxury Weddings Scottsdale andScottsdale magazine, which the company acquired and relaunched in 2013.

Modern Luxury Scottsdale has a circulation of 30,000 and a readership of 111,000. Half of the magazine's circulation is mailed directly to affluent homes in the Scottsdale area, while 25% is distributed at commercial locations, such as retailers and golf courses. An additional 20% is distributed at hotels and 5% is from newsstand and event distribution, according to the magazine's media kit.

Modern Luxury Scottsdale covers high-end lifestyle topics, like parties, influential people in the area, food and drink, real estate and style.

Zivyak is the former president of Sonoma Media Investments’ Magazine Division. He relaunched Sonoma Magazine with a new design, broader editorial focus and distribution. 

Sonoma Magazine’s website grew from 15,000 to more than 2.5 million page views per month in the last six years. Zivyak also created several sister publications, newsletters, events and custom publishing division at the company. 

Zivyak launched the B2B adult beverage publication Spirited Magazine in 2017; he previously served as vice president, publisher of Seattle Metropolitan Magazine.

He held the title of Chief Revenue Officer at online financial publication The Fiscal Times and is the founder of Berkshire Living in Western Massachusetts.

Zivyak was publisher of Spin Magazine from 2002-2004 and previously held several advertising management and sales positions at Time Inc. and Condé Nast.

Modern Luxury operates 84 titles in 24 markets in the U.S