About.com is among the many Web properties that traditional media companies have snapped up this year as they scramble to cash in on the second big Internet advertising boom. While Internet ads claim
a small slice of the overall ad pie -- generating not quite $10 billion in the United States last year, less than 5 percent of all ad revenue -- the online dollars grew more than 30 percent, much
faster than off-line. In response, traditional media companies have been making some startling moves.
Read the whole story at Washington Post, September 8, 2005 »
