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Bloomingdale's Preps Subscription Rental Service

Bloomingdale’s plans to launch a “try before you buy” online subscription rental service in September. The service, called My List at Bloomingdale’s, will be available to shoppers for a flat monthly fee of $149. The retailer joins a list of others now offering subscription services, including Amazon, Urban Outfitters, Express, Ann Taylor, New York & Co. and American Eagle.

Read the whole story at Retail Touchpoints »

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