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Shoe Brand Allbirds Diversifies Into Socks

  • CNBC, Monday, August 19, 2019 12:40 PM
D2C brand Allbirds, which has "amassed a cult-like following of people who wear its comfy wool sneakers, is expanding beyond shoes — starting with socks," according to CNBC. It "will begin selling three styles of socks, retailing between $12 and $16, online and at its five bricks-and-mortar shops in the U.S."

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