• by Ray Schultz , February 25, 2020

inboxAds has launched a WordPress plugin, a tool that will help authors, bloggers, and other content creators to monetize their email newsletters via the WordPress platform. 

The plug-in allows publishers to “monetize emails with native ads embedded in the newsletter's text, directly from their website's WordPress platform," states Laurentiu Vladan, CEO of inboxAds.

Monetization permits content publishers to “own their relationship with their subscribers, as opposed to having to bow to the will of a third-party platform," Vladan says.

The firm contends that while email is the best way to publish newsletters, finding a way to pay for the expenses has been a challenge.