- Google To Set A First-Party Cookie Through Google Site Tag
Around the Net in Email, Ray Schultz - Friday, April 16, 2021
Google Ads has will set a first-party cookie and model conversions f ...
- Data Quality Is Key In Email Marketing
Around the Net in Email, Ray Schultz - Friday, April 16, 2021
Email marketing can only be done with high-quality data. Here is prim ...
- B2B Lead Nurturing Requires Email Automation
Around the Net in Email, Ray Schultz - Friday, April 16, 2021
B2B marketers need automated email capabilities to nurture leads. ESputnik CEO Oleksii Danchenko explai ...
- Holistic Emails: What AMP Can Do For Marketers
Email Insider, Ray Schultz - Friday, April 16, 2021
AMP goes beyond the features offered by interactive emails, Dyspatch claims ...
- Account-Based Marketing Platform Offers Chat, Email Data Sets to Make Up For Loss Of Cookies
Email Marketing Daily, Ray Schultz - Friday, April 16, 2021
The new product relies on household IP addresses collected from chat a ...
- Consumers Demand Seamless Online, In-Store Integrated Experiences, Study Finds
Email Marketing Daily, Ray Schultz - Friday, April 16, 2021
Most consumers are satisfied, but still desire better integration between the onli ...
- Email Marketing At We're Not Really Strangers
Around the Net in Email, Ray Schultz - Thursday, April 15, 2021
The card game marketer We’re Not Really Strangers has an avant gar ...
- Three Top Execs To Depart Shopify
Around the Net in Email, Ray Schultz - Thursday, April 15, 2021
Shopify CEO Tobi Lutke reports that three of the firm’s seven t ...
- Rinkit Partners With Emarsys, Email Database Grew Last Year
Around the Net in Email, Ray Schultz - Thursday, April 15, 2021
Rinkit, an online home and garden retailer, is partnering with Emarsys ...
- Google Changes FeedBurner For Email Subscriptions
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 15, 2021
Google in July will make changes to FeedBurner for its non-core fe ...
- Bespoke CX: The Main Hurdles To Pursuing An Effective Strategy
Email Insider, Ray Schultz - Thursday, April 15, 2021
Most marketers say they are effective in delivering a pleasing customer experienc ...
- Emailers, Beware: Gen Z Is Far From Loyal To Brands
Email Marketing Daily, Ray Schultz - Thursday, April 15, 2021
Over half of Gen Z shoppers are less loyal to brands n ...
- Firm Integrates With Mailchimp To Send Videos By Email
Email Marketing Daily, Ray Schultz - Thursday, April 15, 2021
The arrangement will allow brands to send personalized videos the way te ...
- Crypto Firm Email Data Exposed Due To Hack Of Third-Party System: Report
Email Marketing Daily, Ray Schultz - Thursday, April 15, 2021
Some Celsius clients were sent a fraudulent email announcement, the firm sa ...
- A Review Of Twilio SendGrid Marketing Campaigns
Around the Net in Email, Ray Schultz - Wednesday, April 14, 2021
Twilio SendGrid Marketing Campaigns is a tool designed for mid-size companies seeki ...
- How To Monetize Your Email Newsletter
Around the Net in Email, Ray Schultz - Wednesday, April 14, 2021
Publishers can monetize their email newsletters with native advertising. Here is ...
- Cookie Anxiety: Why Brands Are Sweating And What They Can Do About It
Email Insider, Ray Schultz - Wednesday, April 14, 2021
The answer to the end of the cookie is to talk ...
- Frank Vella Named As CEO Of Constant Contact
Email Marketing Daily, Ray Schultz - Wednesday, April 14, 2021
Frank Vella has been named CEO and Michael Pellegrino is joining t ...
- HubSpot Makes Strategic Investment In OneSignal
Email Marketing Daily, Ray Schultz - Wednesday, April 14, 2021
HubSpot, which recently acquired the email newsletter The Hustle, will have add ...
- Brands Expect To Spend More On Marketing This Year: Study
Email Marketing Daily, Ray Schultz - Wednesday, April 14, 2021
A majority of companies polled say they know more about their custome ...
- Comparing Free Email Technologies
Around the Net in Email, Ray Schultz - Tuesday, April 13, 2021
How do free email marketing services compare with each other? CEO of Scanteam.pro Al ...
- Rude Emails Can Cause Insomnia: Study
Around the Net in Email, Ray Schultz - Tuesday, April 13, 2021
Ambiguous and inconsiderate workplace emails can cause sleeping disorders. Here is ...
- Going For The Big Spend: B2C Marketers Boosting Their Messaging Budgets
Email Insider, Ray Schultz - Tuesday, April 13, 2021
Almost all expect their spending on email, text and push to increa ...
- New Attribution Tool Is Based On First-Party Data
Email Marketing Daily, Ray Schultz - Tuesday, April 13, 2021
The new tool measures newly acquired leads and re-opt-ins through a firm ...
- Power My Analytics Acquires eComIQ
Email Marketing Daily, Ray Schultz - Tuesday, April 13, 2021
The purchase will allow Power My Analytics to support larger organizations, t ...
- Verizon Employee Says Firm Discouraged Sale Of Least Expensive Product
Around the Net in Email, Ray Schultz - Monday, April 12, 2021
A former Verizon employee contends that salespeople were forbidden to offer t ...
- Getting The Most Out Of Your Email ROI
Around the Net in Email, Ray Schultz - Monday, April 12, 2021
Email must help brands provide value before, during and after a purchas ...
- Brand Bonding: Most Consumers Remain Loyal During The Pandemic
Email Insider, Ray Schultz - Monday, April 12, 2021
Upper-income households are more likely to trust brands with their personal dat ...
- Campaign Monitor Integrates With Salesforce CRM
Email Marketing Daily, Ray Schultz - Monday, April 12, 2021
A new app allows Campaign Monitor clients to create email campaigns witho ...
- Email Is Basis Of A New Content Engagement Analytics Platform
Email Marketing Daily, Ray Schultz - Monday, April 12, 2021
Brandcast's new service allows brands to provide secure content experiences with ...