Basketball icon Shaquille O’Neal and his foundation have partnered with Pepsi for its “Pepsi Stronger Together” initiative, a nationwide project that will take place in various NBA
markets that will involve local charities and law enforcement. Pepsi launched “Pepsi Stronger Together” in May, which entailed providing supplies to front-line workers and donating meals.
The company, which had an endorsement deal with O’Neal, approached him about participating in the initiative earlier this month.
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