Home improvement retailer, Lowe's Cos. will team CBS Sports and National Collegiate Athletic Association in a three-year deal that includes all NCAA men's and women's collegiate sports, with an
emphasis on men's basketball. Part of the deal includes school-themed gift cards from more than 95 NCAA colleges and universities to be available at Lowes.com or Lowe's stores in the teams' home
states.
--Wayne Friedman
