• Forbes, Friday, December 30, 2005 12:30 PM

The New Year could be a bleak one for media companies in the U.K. advertising industry, according to WPP Group boss Sir Martin Sorrell, He told The Times of London that companies dependent on advertising will fare poorer than those in France and Germany, where spending is expected to improve. Ad spending in the U.K. has been down since the spring, and some execs say the drought is the worst since the early 1990s. Sorrell also warned that the outlook for spending in the U.S. also was not bright.

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