AIDS Group Attacks Pfizer Ads

  • January 3, 2006
A leading AIDS healthcare foundation last week charged that recent ads by pharmaceutical marketer Pfizer's Viagra brand promote the kind of unsafe sex that spreads HIV/AIDS. Los Angeles-based AIDS Healthcare Foundation asserted that full-page, four-color print ads, which appeared in The Wall Street Journal with the tagline "What are you doing New Year's Eve?," promoted Viagra as a "party drug."
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