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Buybuy Baby Brand Key To Bed, Bath's Chapter 11 Deal

"The structure of the Bed Bath & Beyond Inc. bankruptcy likely to hit in the coming weeks will revolve mainly around the fate of its prized Buybuy Baby brand, which comprises much of the company’s value," per Bloomberg. "Bed Bath & Beyond’s options in Chapter 11 include pursuing a sale of either the baby clothing, accessories and furniture brand or the whole company, as well as seeking financing from new or existing investors to help it turn the business around — a tall order given the company’s persistent decline."

Read the whole story at Bloomberg »

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