Online advertising firm Lightningcast Wednesday announced the hire of Bill Jennings, formerly the vice president of new media and business development at A&E Networks, to act as chief revenue officer
for Instream, its recently launched video ad network. At A&E, Jennings managed ad revenue for the Web site and video on demand properties of A&E, Biography, and the History Channel, working with blue
chip advertisers like GM, Mastercard, Audi, Microsoft, and P&G.