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Dodge Plays Musical Chairs in New Promo

Chrysler Group's Dodge brand wants consumers to play musical chairs. If they do, they could win a new 2006 Dodge Ram. Dodge plans to launch a new promotion at the Chicago Auto Show in February in which participants will play the popular children's game in a Dodge Ram Mega Cab, jumping in and out of the truck, until the music stops. Whoever is sitting in the driver's seat is the winner. "We were playing to the mega cab feature since it is the biggest interior on the market," said Carrie McElwee, Chrysler Group spokeswoman. Contestants need to register for the event at a special Web site.

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