Adweek has announced two senior hires.
Zoë Ruderman, former vice president and general manager of People, has been named chief content officer. And Drew Schutte, most recently a Condé Nast executive, is joining as chief revenue officer.
Both will play key roles as AdWeek seeks to reinvent itself with new content offerings and other improvements.
“Drew and Zoë are going to drive the type of data-driven, audience-first mindset to truly deliver the incisive insights and premium value that the industry needs as well as the suite of high-value offerings to our advertising clients,” says Will Lee, CEO of AdWeek.
Schutte was CEO of Actionable, a social impact technology startup. Prior to that, he served in publisher and CRO roles at Wired, The New Yorker and Details, and has served as chief integration officer and chief revenue officer at Condé Nast.
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