Mediavine has unveiled an ad management tool for small publishers.
The new solution, Journey, is designed for websites with traffic starting at 10,000 monthly
sessions.
By offering its ad management to publishers of all sizes, the company is “democratizing access to powerful monetization tools and championing a thriving ecosystem for
digital content creators everywhere,” says Eric Hochberger, co-founder and CEO of Mediavine.
Journey provides smaller website owners with access to the company’s suite of
first-party data and identity products. It also delivers an additional option for advertisers, the company claims.
Mediavine us “doubling down by supporting creators even earlier in
their path to success," Hochberger adds.
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