A news item in Thursday's edition of
MediaDailyNews incorrectly reported that Frito-Lay has pulled advertising for its flagship Lay's brand and Cheetos snack line from BBDO and reassigned it to
Goodby Silverstein & Partners. Frito-Lay is keeping those brands at long-time agency BBDO, but has shifted advertising for its Doritos brand tortilla chips to Goodby Silverstein & Partners. -- Joe
Mandese
