New Firm Is Offering To Help Publishers Maximize Their Content With AI

Particle, an AI-driven technology firm created by ex-Twitter engineers, is offering to help publishers sharpen their news presentation with AI and assist consumers in understanding the news. 

The company promises to compensate publishers and help them drive traffic, TechCrunch reports. It will also link to sources directly underneath its AI summaries. 

Particle is partnering with such publishers as Reuters, AFP and Fortune to host their content in its app via their APIs, TechCrunch adds. 

Such partners will be rewarded with better positioning and highlighting of their links in gold above others.

The co-founders are Sara Beykpour, who worked on Twitter Blue and Twitter Video and the experimental app, twttr, and Marcel Molina, who served at Twitter and Tesla.

 

 

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