• by Ray Schultz , February 11, 2025

OpenAI has formed a partnership with Schibsted Media Group, a newspaper publisher based in Norway. 

The deal will allow OpenAI to integrate content from VG, Aftenposten, Aftonbladet, and Svenska Dagbladet, into OpenAI’s products, including ChatGPT. 

“This partnership is part of Schibsted Media’s broader efforts to integrate AI in ways that support and strengthen journalism,’ says Siv Juvik Tveitnes, CEO of Schibsted Media Group. “By combining our editorial expertise with OpenAI’s technology and insight, we continue adapting to ensure that journalism evolves alongside technological advancements.” 

Varun Shetty, head of media partnerships, at OpenAI adds that the arrangement “furthers our goal of supporting quality journalism around the world and enhancing the ChatGPT experience so people can access relevant and timely news content.”