• by Ray Schultz , Yesterday

The Hollywood Reporter, a Penske Media publication, has named Heidi Linnebachvice president, entertainment and awards strategy.

Linnebach will play “a key role in expanding our brand, deepening industry engagement, and driving innovation across all platforms,” says Lori O’Connor, executive vice president and publisher, to whom Linnebach will report. 

Previously, Linnebach was vice president of sales, entertainment and sports at the Los Angeles Times, starting there as a senior sales manager in 2008. 

Earlier, she served in such roles as advertising director at The Onion, and is also the co-founder of the We Think Collective, a platform and podcast that supports female entrepreneurs.