coffee

Coffee Chain Dutch Bros., Pool Float Maker Funboy Partner On Drinks Floatie

 

A lucky thousand of Dutch Bros. customers will no longer have to wonder where to put their iced latte while floating in the pool this summer.

The drive-through coffee chain has partnered with trendy pool float maker Funboy on a limited-edition Dutch Bros.-branded floating drink holder. The donut-shaped beverage holder features Dutch Bros' red, blue and yellow colors with smiley faces and popular retro slang words like "stoked" and "rad.”

"Both Funboy and Dutch Bros are about creating special experiences and bringing joy to customers, so this partnership felt natural," said Tana Davila, CMO at Dutch Bros. "This drink floatie lets customers enjoy their… drink while relaxing and floating in style."

The limited-edition floatie will be available only on July 16. In Arizona, New Mexico, Nevada and Texas, customers can get a floatie at Dutch Bros. drive-throughs beginning at 5 A.M. For all other states where Dutch Bros has locations, the floaties will drop at 3 P.M. local time. Customers will receive one free floatie with a medium or large drink purchase at all Dutch Bros locations.

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Dutch Bros. began as one store in Grants Pass, Oregon in 1992 and now has over 1,000 locations in 20 U.S. states. Last summer the chain teamed up with Owala to release a limited-edition Always Stoked FreeSip Twist water bottle, designed with Dutch Bros.’ blue and yellow colors and windmill designs. The collectible bottle is currently for sale on eBay with prices ranging from $50-$100.

 

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