Prince fans, take note: You now have a chance to attend a private performance by your hero at his Los Angeles home. All you need to do is buy his new CD, "3121," when it comes out in March, and if
you are one of the lucky ones to find a hidden ticket, you win! The promotion, mounted by Universal Records to support the album launch, involves placing 14 hidden tickets in copies of the CD, seven
in the U.S. and seven internationally. Fans can also win seven digital tickets to the exclusive performance through Apple's iTunes online music store. Consumers who download the two-track e-single
"Black Sweat" from iTunes, which contains "Black Sweat" by Prince and "Beautiful Loved and Blessed" by Tamar, will be entered into the An Evening With Prince sweepstakes. "For core Prince fans, this
is a great way to get closer to Prince...and other fans," said Dorothy Hui, director new media, universal Motown Records Group. "[This is] something that is once in a lifetime."
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