Do you prefer brand awareness or performance? What is your preferred marketing channel? In this series, we get to know past Insider Summit attendees and ask about their
preferences.
Mikey
Sadowski, Vice President, Global Communications, Intrepid Travel:
Word of Mouth or Paid
Social: Word of Mouth
Instagram or TikTok: TikTok
Travelers Turned Advocates or Influencers: Travelers Turned Advocates
Bucket List or Trendy or Lesser-known Destinations: Lesser-known Destinations
Follow Social Media Trends or Use Evergreen Content: Use Evergreen Content
Window Seat or Aisle Seat: Aisle Seat
Engaging Social Post of Engaging Blog Post: Engaging Social Post
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interested in submitting content for future editions, please reach out to our Managing Editor, Barbie Romero at Barbie@MediaPost.com.