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Best Buy CMO Quits Post

  • Ad Age, Tuesday, August 29, 2006 12:15 PM
The chief marketing officer of Best Buy resigned his post this week for undisclosed "personal reasons," the giant electronics retailer announced. The company, with $30.8 billion in sales and an advertising budget of nearly $1 billion, said 49-year-old vp-CMO Michael Linton left his job August 17. He joined the company in January 1999 as svp-consumer brand marketing and was promoted to evp-chief marketing officer in March 2002. During his tenure, Best Buy nearly doubled its store base, and today operates nearly 960 stores. Best Buy said company veteran Barry Judge, svp-consumer brand marketing, was named interim head of marketing. Linton's departure is not likely to impact the retailer's agency relationships, since marketing is handled in-house by Best Buy Advertising, headed by Ruby Anik, svp-advertising, who oversees the 200-person agency.

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