National Cable Communications, a spot cable advertising rep firm, has named Annie McGuire as Senior Vice President of Sales. McGuire will oversee the day-to-day operation of NCC's sales division,
along with the company's political sales and sports sales units. Most recently, McGuire worked at Greater Media in Boston, where she spent the past four years as Vice President/Director of Sales.
While there, she directed all sales, traffic and continuity efforts among 100-plus employees for five Boston-area FM radio stations.