• USA Today/AP, Tuesday, October 10, 2006 12:02 PM

Harley-Davidson and ConAgra Foods will announce at the National Association of Convenience Stores trade show today that they are teaming up to sell beef jerky to tap into the growing meat-snack business. The product, thick slices of smoked lean steak, will sell in packs of 3.25 ounces for $5.99 at convenience and grocery stores, Harley-Davidson dealerships and truck stops. Shipments of the three varieties--teriyaki, pepper and original flavor--will begin Jan. 8, according to ConAgra. Harley has considered making edible products in the past, but nothing fit with the brand and its image like jerky, says Tom Parsons, general manager of general merchandise. It will be billed as "Road Food," meeting the needs of riders look for good food on the go. "You put it in your pocket, keep on eating and keep on riding," Parsons says. ConAgra makes several types of jerky, including Pemmican jerky strips and Slim Jim, one of the best sellers.

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