Random House, Inc. has tapped online self-help publisher Waterfront Media to produce a Web site for
Bikini Boot Camp, a weight-loss and fitness title by Melissa Perlman and Erica Gragg. The
site will include personalized health and fitness plans, specially targeted for those who have attended Gragg and Perlman's spa program. Last month, Waterfront
launched a broadly targeted health site, EverydayHealth.com, built around 40 topics from diabetes
to schizophrenia.
--Shankar Gupta