• MSNBC/AP, Tuesday, November 14, 2006 10:47 AM

KFC is changing its logo for only the fourth time in 50 years. In the new design, a smiling, well-defined Colonel Harland Sanders is featured against a red background that matches his red apron, with the KFC brand name in black, thick lettering under his chin.

The fast-food chain, which is owned by Yum Brands, will also upgrade newly built stores throughout the world over the next 12 months. The store designs will include new graphics, with the Kentucky Fried Chicken name and signs that read "Finger Lickin' Good" and "11 Secret Herbs and Spices." The company also said that new restaurants in the U.S. would include warmer interior colors, open shop-style glass windows, and a digital jukebox that plays customer-selected music for free.

KFC is hoping to draw attention to its new logo with a giant, 87,000-square-foot version that can be seen from space. The massive logo consists of 65,000 1-foot square painted tiles that were laid out in the Nevada desert over 24 days.

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