Microsoft's Digital Advertising Solutions, a group which will gradually take over nearly all of the company's ad sales duties, this week will add WindowsMedia.com to its portfolio, taking
responsibility for selling all ads on the site. WindowsMedia.com is the companion site to the Windows Media Player, Microsoft's popular media application. The Digital Advertising Solutions group was
established in September, and is intended to represent ad sales for MSN, adCenter, Xbox
Live, and Web-enabled mobile devices.
--Shankar Gupta