There are also photos of Ford executives in charge of various divisions, to show who is accountable. Declaring "data can set you free," Mulally has
prodded Ford unit heads to meet with other divisions, share information and post their results on the war room wall. "You can't manage a secret," Mulally told them.
Pages are coded in red, yellow and green, indicating the severity of the problems. Red-coded charts show Ford's plunging U.S. market share, its North American financial forecast and its material-cost disadvantage. Yellow charts show Americans' move away from SUVs and trucks. Green charts show Ford's effort to cut nearly half its 82,000 North American factory workers through buyouts.
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