• Promo, Friday, December 22, 2006 12:15 PM

Haagen-Dazs and Gourmet magazine are sponsoring The Haagen-Dazs Flavor Search, a recipe contest for a new flavor that will be produced in a limited-edition of 1 million pints. Entries so far include State Fair Lemon Bar ice cream, Champagne Brunch and Applesauce ice cream.

Contestants enter online at Haagen-Dazs.com/scoop through Feb. 9. Judges from Haagen-Dazs and Gourmet will choose 10 semifinalists to post on the brand's site for consumers to vote. Three finalists win trips to the Oakland headquarters of Haagen-Dazs parent company, Dreyers Grand Ice Cream, to produce their recipes in Haagen-Dazs' test kitchens for a final round of judging.

The chef behind the top recipe wins a trip to Gourmet's headquarters in New York to launch the flavor with celebrity chef Sara Moulton.

Read the whole story at Promo »