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ESPN's Big Score With MNF

ESPN's first season of "Monday Night Football" is the most-watched series in cable history, the network says. Its 17 NFL games averaged over 9 million homes and 12.3 million viewers, according to Nielsen Media Research, and represented the 17 largest household audiences for cable in 2006.

According to ESPN, more than 109 million people tuned into MNF at some point--and studio shows also got a pop as Monday Night Countdown was up 23%; Sunday NFL Countdown rose 5%; and the weekday NFL Live show jumped 22% rise in viewership from 443,000 to 542,000.

"ESPN's Monday Night Football greatly exceeded all expectations," says George Bodenheimer, ESPN and ABC Sports president. "Our commitment to present MNF as never before served our fans and lifted every aspect of ESPN's business."

Read the whole story at Multichannel News »

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