The new ready-to-drink offering that Coca-Cola will introduce this summer under the Caribou Coffee Co. banner, will be a chilled, slightly sweet dairy-and-coffee blend, says Michael Coles, chairman of
Minneapolis-based Caribou, the country's No. 2 coffeehouse chain. He adds that more drinks will be coming.
Coke also hopes to move another drink--the coffee-and-chocolate flavored
Godiva Belgian Blend--into national distribution.
Starbucks, meanwhile, whose frappuccinos and other packaged drinks dominate the ready-to-drink market through a partnership with
PepsiCo, is preparing to roll out a hot vending machine. It will dispense nine-ounce cans of Starbucks coffee in recyclable steel cans with insulated labels.
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