Net Radio Sales, a sales representation firm representing a network of independent Internet radio stations, launched yesterday. The network, positioned to compete with the radio properties owned by
America Online and Yahoo!, will reach approximately 20 percent of the total Internet radio listening audience in the U.S.
Stations represented in the network include popular independent Internet
radio brands such as AccuRadio.com, BoomerRadio.com, SmoothJazz.com, Beethoven.com, and mvyradio.com, as well as large networks of stations like Adsertion Technologies.
In addition to creating
custom, targeted audio campaigns for advertisers, Net Radio Sales will offer contest promotion, video and Flash-based gateway ad units and feature sponsorship branding opportunities.
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