Countdown to Super Bowl: 10 Sites To See

It's showtime for Super Bowl, an event that some suggest may be the nation's truest national holiday.

With 30-second spots going for as much as $2.6 million this year, it's again become as big a cultural event for the advertising as for the action on the field. Add a dollop of consumer-generated media this year, and watch it unfold. Here are some links to enhance your experience.

  • Manning Field talks about being there vs. seeing it on TV Board

    • Amy Corr's Pre-Game Ad Previews in Out to Launch

    • Nina Lentini's Pre-Game Survey Of Super Bowl Ads by 'Real People'

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    • CBS Special on the Super Bowl's Greatest Commercials

    • Nielsen's Guide to Super Bowl Economics

    • On Sunday, AdForum will feature a post-game series of 70 ads, published in real time, with about a 10-minute delay. Check it out.

    • YouTube promises post-game fun with ads.

    • AdAge looks at the game from every conceivable angle.

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