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New Coke Museum Opens With Warhol Exhibit

About 30 Andy Warhol renderings of Coca-Cola's curvy trademark bottle--on loan for a year from the Andy Warhol Museum in Pittsburgh--will be on exhibit beginning May 24 at the new World of Coca-Cola museum in Atlanta.

A half-hidden Coke logo looms above the trademark bottle in a dark 70-inch-by-52-inch painting on linen from 1961. A violet splash of color spills from a Coke can in a large screenprint created for a 1985 cover for Time magazine that was never published. Most amusedly self-conscious of all, there's a black-and-white photograph from the 1970s of an empty Coke bottle standing next to a can of Campbell's tomato soup--another Warhol icon.

The new Coke museum replaces one that opened in 1990 and closed April 7 after drawing about 13 million visitors. Aside from its always-popular tasting lounge of Coca-Cola products from around the world, the new, twice-as-big museum will feature more than 1,000 Coke artifacts never exhibited before.

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Read the whole story at USA Today/AP »

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