The Radio Advertising Bureau (RAB) and the National Association of Broadcasters (NAB) will present "Get Out the Vote with Radio," a free half-day seminar for political consultants and strategists on
Wednesday, June 6 in Washington D.C.
The seminar will reveal how to use radio's lifestyle-specific formats to target voters in ways that go beyond standard zip-code targeting practices
and communicate political messages on a deeper, more personal level.
This first joint venture between the RAB and the NAB is part of a pre-announced plan from the two national organizations to
collaborate on initiatives that increase awareness of radio.