Smith Ellis Tapped To Lead (RED)

  • July 2, 2007
Susan Smith Ellis has been appointed the CEO of Bobby Shriver and Bono's (RED) marketing venture to fund AIDS treatment in Africa. Smith Ellis, for the past four years EVP at Omnicom, Inc, will join (RED) on July 16. She replaces Shriver, (RED) brand's first CEO who becomes (RED)'s chairman.

Before her promotion to Omnicom executive, Smith Ellis was an EVP of the Diversified Agency Services Group, a division of Omnicom Group. Prior to that, she held a number of executive positions at BBDO and Hill Holiday Connors Cosmopulos, both in the U.S. and internationally.--Karl Greenberg

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