• July 16, 2007

According to comScore, ads from ContextWeb's ADSDAQ ad exchange reached more than 65 million unique users in June, some 36% of the U.S. Internet population.

Since the ad technology company opened ADSDAQ two months ago, it has been used to buy and sell Web inventory by agencies like Carat Fusion, publishers like Weather Underground, and even mobile advertising servers like MoPhap.

ADSDAQ is the only online ad exchange that affords pricing control to both advertisers and publishers for premium, not remnant, inventory. In addition, the company's ContextAd" page level contextual targeting ensures that the ads appear alongside relevant and "brand safe" publisher content.

"ADSDAQ's market growth is proof that there is real and growing demand for a premium inventory exchange," says Anand Subramanian, CEO of ContextWeb, Inc.