Arbitron Signs 3rd Top Radio Broadcaster For PPM Ratings

  • August 17, 2007
Arbitron Thursday said Citadel Broadcasting Corp., the third largest radio group in the United States, has signed a seven-year contract for its portable people meter radio ratings services when the new audience ratings technology is commercialized in 14 of the top radio markets that are part of Arbitron's previously announced rollout plan. The agreement covers 41 stations, including the 22 ABC Radio stations Citadel recently acquired.
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