For e-commerce Web sites or other properties where promoting products is key, getting listed in comparison shopping engines like Brilliant Shopper and Become.com should definitely be part of the
organic search strategy. Knowledgeable shoppers often move beyond the big search engines -- preferring sites that allow them to research products, user recommendations and prices all at once.
This post details the basics for submitting, describing and categorizing product lists for comparison shopping engines -- with a nod to the skill sets inherent to SEO and SEM.
Read the whole story at StraightUpSearch »