Around the Net Entices Mobile Searchers With Apples

  • DM News , Tuesday, September 18, 2007 1:15 PM has launched a contest to boost usage of its new Local Mobile service. With the Apple a Day Giveaway, a different user will win an Apple iPhone each day for the next 30 days. The service reduces mobile searching to entering a keyword and a location -- then Local Mobile returns business listings, driving directions and even a click-to-call option.

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