This year's Technology & Engineering Emmy Awards added two categories for commercial advertising. The nominees were announced Saturday and winners will be named on Jan. 7 at the Consumer Electronics
Show.
Outstanding Achievement in Advanced Media Technology for Best Use of Commercial Advertising on Stand-Alone Broadband Devices (Personal Computers) nominees are:
Anything Goes
Program
JWT
Extreme Diet Coke and Mentos Experiments
The Coca-Cola Company/EepyBrid.com
The L Word in Second Life
Showtime Networks/Electric Sheep Company
Outstanding
Achievement in Advanced Media Technology for Best Use for Creation and Distribution of Interactive Commercial Advertising Delivered Through Multi-Channel Broadband Devices (Digital Set Top Boxes)
nominees are:
Rbk Monday Night Football Experience
Brightline iTV/Reebok International
Axe Boost Your E.S.P. Interactive Channel Experience
Brightline iTV/Unilever