• by November 9, 2007

Mark [Simon, Search Insider] you're right. One has disentangle the reality from the hype. And of course it's not just Google that's benefitting from the hype.

Google's current valuation is $14 million per employee. But at least they have a business model that's generating revenue and margin. Can the same be said about the Web 2.0ers?

I was interveiwed by CNN last Friday. Essentially they wanted a comment of Google's OpenSocial project and particularly the tie up with MySpace. Essentially my more sanguine comments regarding the need the demonstrate advertising conversion was missed from the broadcast. Whilst I believe social networking has a role to play in both branding and sales activities, unlike straightforward pay per click, it has a tenuous link with customer search.