Rivers Join TV Guide Channel

  • June 30, 2004
After weeks of rumors, TV Guide Channel has snagged Joan Rivers and her daughter, Melissa Rivers. The pair, who have been on E! Entertainment Network, join TV Guide Channel at a time when it's growing rapidly. Earlier this year, it rebranded to move beyond listings and a deal with DISH Network moves it near 80 million subscribers. The pair will cover red-carpet events for the TV Guide Channel and will be in a number of other series and specials yet to be announced.
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