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Buick Creates Buzz By Putting Woods On Web (USA Today)

  • , Wednesday, June 25, 2003 12 AM
A Sports Illustrated column reads: "10 reasons why it kinda sucks to be Tiger Woods right now." Woods may be in a slump on the golf course, but last week he starred in a five-minute, Web-only Buick ad that doubled traffic at to more than 700,000 hits in five days.

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