Happy Birthday, Sis

  • by June 23, 2008
Baby-Boomer women are most likely to send electronic greeting cards over the Internet, a recent survey finds.

Here's how a demographic profile of the 9.2% of adults who sent an e-card:

Male, 29.7%

Female, 70.3%

Millennials, 18.9%

GenXers, 25.3%

Boomers, 44.5%

Pre-Boomers, 11.3%

Source: MRI's "Survey of the American Consumer"

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